There are many factors to take in consideration when planning for a successful fall decor program. Over 30 years of growing fall decor items and working with the top merchandisers in the nation give us the experience to guide you to higher profits. I have outlined 7 major points that can make a fair program into an outstanding one.

1. Quality of product Quality of product is one of the key factors when choosing fall decor items. Every item is a decoration piece, so appearance is crucial. The product must look appealing or it will not sell as well as it should. We are proud of our California quality, many problems that degrade eastern growers merchandise do not occur to ours, due to our dry climate and rich California soil. You must start with the highest quality of merchandise or you are competing at a great disadvantage.

2. Amount of items you wish to carry It is easy to carry a couple basic items that have done well for you in the past. But there are many opportunities in new items that have great potential that you should not overlook. They can contribute in building great eye-catching displays, aid in store individuality and add to your bottom line.

3. Variety in merchandise packaging It is important to consider alternative packaging. Let us take for instance vexar gourds; offering a sizeable variety of colorful gourds in a vexar bag makes for a bigger ring, which increases sales, while speeding up checkout time by keeping the gourds off the scale.

4. Latest trends If we experience a hot trend, that is boosting sales in a certain part of the country, we like to exchange ideas and spread opportunities. Knowledge is power; being left out of the loop sometimes leaves a lot of money on the table.

5. Exclusives There is nothing like beating the competition to the punch and having an item on ad that separates you from all the other guys. Due to our research and development department, Danny's is known for being the first to offer new showpiece items. Exclusive sales regions can be set up for you on these new, dynamic, never been seen before "you have to see what I just bought" items.

6. Type of store (Club - Increased Volume - Value Added) No one knows your customer base better than you do. We work with many different types of chain stores and can suggest a marketing plan, tailor made for you and your customers.

7. Distribution Trucking costs can substantially add to retail pricing which affects the volume of your sales. We have less than truckload orders going east regularly so we consolidate your orders with others to reduce shipping charges.

There is no substitute for experience. If you would like to maximize your potential, give us the opportunity to work with you. Put our experience, quality of merchandise and innovative ideas to work for you.